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What the F *** am I doing?

Updated: May 14

In the whirlwind of life's demands, it's easy to lose sight of our own well-being and purpose. Lately, I've found myself in a slump, questioning my routines and feeling the weight of uncertainty. Is it the onset of perimenopause, the relentless challenges of entrepreneurship, or simply a bout of self-doubt? The answers remain elusive, yet the journey towards understanding is both humbling and enlightening.


As a CEO, despite being surrounded by a bustling team and a myriad of connections, I was lonely. As a founder, the landscape shifts, yet solitude is palpable. The need for collaboration, for shared ideas, and for support in tasks that drain my energy becomes paramount. It's a stark reminder of the vulnerability inherent in entrepreneurship, a path often walked alone.


Imposter syndrome, a familiar shadow haunting many of us, manifests differently for everyone. For me, it's not a clinical diagnosis but rather a nagging voice of doubt, a relentless comparison to others' achievements. Yet amidst the shadows of uncertainty, there lies an opportunity for growth. By curating an environment of positivity and fostering introspective conversations, we can rewrite the narrative of self-doubt into one of self-affirmation.


And then there's perimenopause, a journey fraught with its own challenges and revelations. While self-diagnosis may raise eyebrows, the emotional changes are undeniable. It's a reminder to listen to our bodies, to acknowledge the complexities of our experiences, and to extend ourselves the grace we often reserve for others.


Amid this personal reckoning, my mission remains steadfast: to extend a hand to those navigating their own inner turmoil, to guide them towards a path of self-care and consciousness. With a focus on Eat, Sleep, Breathe, Connect. Yet, even as I strive to uplift others, I remain focused on the importance of tending to my own well-being. It's a delicate dance, balancing altruism with self-preservation, but one that I embrace wholeheartedly.


There are days when the weight of uncertainty feels crushing, when the question "What the F *** am I doing?" reverberates through my mind. But within the chaos lies the opportunity for growth, for self-discovery, and for the realisation that authenticity stems not from perfection, but from embracing our vulnerabilities.


So here I am, navigating the highs and lows of life with an open heart and a willingness to embrace the journey, wherever it may lead. And in doing so, I find solace in the knowledge that amidst the uncertainty there lies the possibility of transformation.


Does this resonate with you? Get in touch!

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